Three ways in, one catalog.
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Glyman has told this story across four interviews. The shared thread: the first 2,000 customers all came through finance communities — Slack groups, CFO masterminds, personal referrals. Outbound didn't start until year three.
My First Million
Ramp's anti-outbound growth loop
20VC
Eric Glyman on CFO-led growth
A catalog of ideas, not episodes.
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Eric Glyman
Co-founder, Ramp · Fintech
Where did their first customer channel come from?
What peer channel drove growth before paid acquisition worked?
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